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Resources > Glossary > navigate our glossary by letter > |
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| Navigate the Glossary by letter: |
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Information |
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The Class E of the Life Science & nano Global Theatre (LSNGT), (as defined by transADVANcis). The Class E is constituted by the following Groups of Players: Group of Players 08 - Internet Advertising Environment serving the Life Science & nano Global Theatre ( IAE-s-LSNGT ); Group of Players 09 - Vertical Web Information Resources; Group of Players 10 - Vertical Printed Information Resources / Advertising Environment. |
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Institution |
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A large important organization, which structure or framework has a non-associative and non-commercial nature. The Institution is one of the different types of Organizations. |
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Internet |
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A global network connecting millions of networked computers. More than 100 countries are linked into exchanges of data, news and opinions. The Internet allows computer users to connect with computers all over the world and the World Wide Web and E-Mail functionality. |
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Internet Advertising (IA) |
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A group of processes that directly or indirectly drive to the dissemination of announcements or persuasive messages available at the Internet, by Advertisers (who seek to inform and/or persuade members of a particular Target Market or Target Audience) about their Products, Services, Organizations or Ideas. |
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Internet Advertising Media (IAM) |
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Internet Advertising Media (shortly IAM) (Singular: Internet Advertising Medium) serving a specific Theatre are the various Mass Internet Media available at a specific Theatre that can be employed to carry Advertising Messages (Announcement or Persuasive Message) to be presented through the Internet to potential Target Markets or Target Audiences about Products, Services, Organizations or Ideas from an Advertiser. |
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Internet Advertising Media serving the Life Science & nano Global Theatre (IAM-s-LSNGT), The |
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Internet Advertising Media serving the Life Science International theatre (shortly IAM-s-LSNGT) (Singular: Internet Advertising Medium serving the Life Science & nano Global Theatre) are (as defined by transADVANcis) the various Mass Internet Media available at the Life Science & nano Global Theatre that can be employed to carry Advertising Messages (Announcement or Persuasive Message) to be presented through the Internet to potential Target Markets or Target Audiences about Products, Services, Organizations or Ideas from an Advertiser. |
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Internet Advertising Opportunities |
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Internet Advertising Opportunities (available at a specific Internet Advertising Medium) are the several options of Internet Advertising offered by a certain Internet Advertising Medium on its Internet Media Kit. They consist on: (i) Company Websites link submission; (ii) Internet Ads submission and insertion; (iii) Press Releases submission (in the case of Press Releases Websites) and (iv) Other & Diverse Internet Advertising Opportunities. |
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Internet Media Kit |
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A package of promotional materials relating to and available at a specific Internet Advertising Medium, including: Internet Advertising Opportunities available at this Internet Advertising Medium; Target Audience statistics; Internet Advertising Rates; Case studies showing success stories; Other & diverse related material aiming to inform conveniently the Internet Advertiser and Prospective Internet Advertiser about what he can expect from Internet Advertising at this specific Internet Advertising Medium. |
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